Insights
Featured Insights
B-roll Is to Your Video What Kelly and Michelle Are to Beyonce
B-roll footage is key in producing videos that tell a compelling story. Think of it as the supporting actor in a movie, or the Kelly and Michelle to Beyonce. It is the extra footage that is shot to provide context and complement the main...
Using Digital Signs to Drive Engagement at Work
Today, we can send and receive e-mails from almost any device 24 hours a day. And while at first that seemed like a d...
B-roll Is to Your Video What Kelly and Michelle Are to Beyonce
B-roll footage is key in producing videos that tell a compelling story. Think of it as the supporting actor in a movi...
Find Your Employer Brand Messaging with These 2 Focus Group Questions
When it comes to your employer brand messaging you need to find your focus…group that is! Why? Because a well-resea...
Tried and True Workplace Wellness Challenges
When you consider that many of us spend the majority of our time in an office or behind a desk every day, it’s no w...
Attract Top Talent With These 3 Employer Branding Trends
In today’s competitive job market, candidates can afford to be choosy. In fact, according to recently published sta...
4 Elements of Good Web Design
Your website is often the first impression that a potential customer or client has of your business. A cluttered, dif...
4 Internal Communications Trends To Get You Heard
Group e-mails. Large meetings. Video conferencing. Do you sometimes feel like you are banging your head against a wal...
Curating Company Culture is like Making a Really Good Mixtape
Kids these days have it easy (I’ve always wanted to say that), but they are definitely missing out. They don’t cr...
The Best Things You Aren’t Doing When It Comes To Internal Communications
It wasn’t that long ago that internal business communication consisted primarily of phone calls and fax machines. N...
Telling Your Story: Video 101
In today’s high-tech business world, video is a hot commodity. From YouTube tutorials to TED talks every company ha...
4 Ways to Make Your Company Culture Shine Online
More than a paycheck or job title, job seekers are looking for organizations with values that match their own. When ...
5 Change Management Don’ts
Change is often necessary for growth and at the same time it has the potential to be scary and confusing to employees...
You Better Recognize!
In today’s environment of constant organization change and increased competition for talent, it’s imperative that...
3 Things to Remember When Building a Brand
“Brand,” is one of the hottest words in business today, but does anyone really know what it means? The common...
Just Ten More Seconds – Shannon’s Fitness Challenge
“A person can stand just about anything for ten seconds, then you just start on a new ten seconds. All you’ve got...
How to Teach Company Culture During Executive Onboarding
Your culture is something other companies can try to replicate, but will always be uniquely yours. It was formed over...
Startup Your Company Culture
One of your most important roles as a business owner is defining and curating your company culture. A good company cu...
6 Steps to Create a Culture of Health
An organization is only as strong as its people, so in order to operate at its best, employees need to be at their be...
5 Ways to Effectively Communicate to Non-Desk Employees
Hello? Is This Thing On? Do you ever feel like you are communicating important information to your employees, but no ...
Get Up, Trinity – Getting Unstuck
We all get stuck… and for someone who is a fan of progress, it’s really frustrating. I usually get stuck when I don...
What Does Whitney Houston Have to Do with Change Management?
Managing change isn’t easy, but discovering the conditions needed to make your change possible isn’t hard. You just...
Fulfilling Your Personal Brand Promise
In my last post, I talked about the qualities that make up your professional presence. I mentioned that it’s not on...
Professional Presence is More Than You Think
A fellow “gymnastics mom” and I were talking the other day while our girls were at practice. She had hired a rece...
